Sex is something that should be celebrated. At the end of the day it's meant to be fun.
Yes, there are health issues and unwanted pregnancies attached, but if sex is combined with the use of Durex then these issues shouldn't be arising.
My poster campaign is meant to be eye-catching and draw attention to sex and encourage partners to celebrate it safely with Durex.
good idea, but the text at the bottom of the page is way too small
21st Dec 2007 10:51am
i would like it more if the image had a lower contrast, it would look a lot more subtle. kind of more like the American Apparel campaign
26th Dec 2007 4:47pm
god
great poster-i like the redesigned logo
20th Dec 2007 10:41pm