durexhibit

When designing my poster i wanted to convey the message clearly and effectively, and to grab the attention of the intended audience.

I did extensive research into existing durex posters and discovered that most of them have a simple design, so i decided to do mine in a similar way.

I designed a few posters, but i thought that this had the most impact due to its simplicity and limited colour scheme. I kept the design uncomplicated with just two symbols representing both genders with the wording echoing the durex packet, and a short direct tagline.