Idea to encourage young people to wear
condoms, and try to make them feel
like its NOT is such a big thing.
Trying to alter perception and make the
whole condom issue more fun and
light-hearted.
This poster campaign could involve people
submitting their own photos, so that you
encourage people between the age 16-24
to Wear condoms - one way or the other.
these are really silly..
9th Nov 2007 3:02pm
i think, if i may say, that we all (people between 16-24) know why we should wear a condom! We all know about sexual transmitted illness, and the problem why people dont feel comfortable with carrying a condom is cuss its a bit embarrassing. If you make it less serious, more fun, it might change that! Time to be more fun with serious issues, time to laugh if we can!
9th Nov 2007 3:08pm
i agree. time to laugh at things which are bad. war, murder, abortion, aids. well.. not everything but condoms is defiantly one thing we should laugh at. i love this concept still. they should produce an easier way of uploading poster concepts that are part of a series. model did a good job in looking uncomfortable in this one.
9th Nov 2007 4:04pm
it's fun, it's a fun product, makes sense! and it features the inimitable stylings of the one and only sammy m!
9th Nov 2007 4:48pm
This advertising campaign does not look like a safe sex advert. It looks childish and unprofessional. Also the typeface doesnt go.
9th Nov 2007 7:50pm
your typography is horrible!
9th Nov 2007 9:49pm
the condom makes you look better
11th Nov 2007 6:33pm
im not sure about this one.. it doenst really say much about safe sex... i think it would appeal more to the 16 year olds than the 24 year olds though
15th Nov 2007 10:17am
We know people do it, but Durex does not advocate blowing a condom up on your head and warns people against doing so themselves.
16th Nov 2007 4:13pm
grats
21st Nov 2007 10:23am
they have tried every other approach to get ignorant nobs to wear condoms..so maybe this could be the answer!
26th Nov 2007 4:56pm
Liz
immature and childish
9th Nov 2007 2:52pm